April 2009

Small business search engine optimization

by Andy Brudtkuhl on April 21, 2009

anking well in the search engines when prospects are out there searching for the kinds of solutions you provide has become an essential component of the marketing mix…

When it comes to simple SEO for your small business remember this math formula – Content+Competition+Customer = Conversion

Comments:

  • Great post about the importance of content in a small biz SEO strategy posted by Andy Brudtkuhl

Tags: web strategy seo content strategy

Posted by: Andy Brudtkuhl

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5 Things You Need to Know About Social Media Marketing and PR

by Andy Brudtkuhl on April 21, 2009

If you’re thinking of exploring social media for your company, go for it! But before you do that, here are five important tips you need to know:

Tags: web strategy socialmedia

Posted by: Andy Brudtkuhl

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Keyword Optimization Tips – How to Reach the Top of Google

by Andy Brudtkuhl on April 21, 2009

Keyword optimization is the simgle most important aspect of reaching the top of the search engine results. It’s amazingly simple to do, but so many people miss the most important concepts.

Tags: keyword optimization tips Google keyword optimization

Posted by: John Holcombe

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Four Copywriting Techniques for Engaging Podcasts and Audio Presentations

by Andy Brudtkuhl on April 21, 2009

Even though you’re not producing written content, what you put down on paper before you record will make all the difference. Let’s look at outlining your audio presentation first before discussing the copywriting techniques that work as well for audio as they do for text.

Tags: web strategy content strategy

Posted by: Andy Brudtkuhl

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21 Tips to Earn Links and Tweets to Your Blog Post

by Andy Brudtkuhl on April 21, 2009

Today, I’d like to cover how to make that single post you’re composing more likely to earn the attention it deserves. Let’s dive into the list

Comments:

  • Great tips on building content outposts so your content can spread organically posted by Andy Brudtkuhl

Tags: web strategy content strategy

Posted by: Andy Brudtkuhl

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Time To Manage Your Social Media

April 21, 2009

Effective social media management is quickly becoming a key skill in the 21st Century and will help you to be more productive as the way we use the Internet to communicate develops. Here’s some simple steps you can take to manage your social media time more effectively: Comments: We always talk about how budgeting your [...]

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How to Monitor Your Social Media Presence in 10 Minutes a Day

April 8, 2009

Monitoring your business’ social media presence is incredibly important. You need to respond to people talking about your brand and understand how people view your company. However, a common concern is that it takes up too much time. Comments: Great tips on budgeting time for your online reputation management posted by Andy Brudtkuhl Tags: web [...]

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Google Local Search Glossary

April 8, 2009

A collection of terms and definitions from a number of Google’s patent filings on Local Search (not everything discussed in these patent applications have been incorporated into Google Local search – but the interesting thing about many of these patent filings is exploring whether or not they may have been). Comments: Great list of terms [...]

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The Local Search Ranking Factors: Ranking High in Google Maps and Yahoo Local

April 8, 2009

It is my hope that this study will help small business owners confused by Local Search, or those strapped for time, to prioritize their marketing efforts. Comments: An excellent post about localized search engine optimization and all the ways your small business can target local search. The items are prioritized so you know which to [...]

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What the Tools Can Do

April 8, 2009

When considering the tools of social media and how they relate to your business communications needs, it’s important to think about two parts of the equation: possibility + function. These tools open up new ways to communicate, which is great. It also means that you have to consider what the functional goal of that communication [...]

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