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5 Tips For Getting More from Facebook

by Andy Brudtkuhl on November 11, 2009

From 5 Tips For Getting More from Faceboo

In continuing with my series of quick social media tips (check out 5 tips for LinkedIn) I’m covering some tips for business use of Facebook here. I’ve actually written about some of these tips in great detail before, but this can act as a quick primer for folks who like their info snack sized like this.

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Social Media Optimization: 16 Rules Revisited

by Andy Brudtkuhl on August 9, 2009

From Social Media Optimization: 16 Rules Revisited

Guidelines for marketing with social media aren’t all that new. In 2006 five members of the digital marketing community collaborated on 16 rules for “social media optimization”. Fast forward to nearly 2010 and social media has begun to take a more significant role in the marketing mix.

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From Turn Web Traffic Into Foot Traffic – Building a Small Business Website

It continues to baffle me why any small business wouldn't use the internet as an essential sales, marketing and customer relations tool. Establishing and maintaining a web presence is incredibly cheap and easy these days. And web advertising is much more powerful than most traditional print or broadcast advertising in that it enables the business owner to engage customers in a two-way conversation and gain valuable feedback on their products and services.

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Bing Website Optimization Guide

by Andy Brudtkuhl on August 9, 2009

From Bing Website Optimization Guide

Earlier today we shared 5 Bing SEO Tips and how Bing is starting to generate a good amount of traffic to our websites. Compete.com says Bing is the #13 trafficked website on the web now so it’s a good time to learn how to optimize your website for Bing.

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Online Reputation Management: The Basics

by Andy Brudtkuhl on August 9, 2009

From Online Reputation Management: The Basics

ORM is the process of following online references to a brand, company, person or service while having a plan in place to deal with any negative feedback. You can think of it as a three-step process, although they may not always occur in this order:

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Best, Worst

August 9, 2009

From Best, Worst… Exact Target also reported that email subscription via text messaging is the fastest growing list-building tactic among marketers. The company predicts that mobile capture – enabling consumers to subscribe to emails via their mobile phones – will increase 500%, more than any other growth tactic in 2009.Marketers also expect the practice of [...]

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Online Reputation Management: 16 Free Tools

August 9, 2009

From Online Reputation Management: 16 Free Tools… In the first part of this series, I provided an overview of Online Reputation Management (ORM) and why it’s an important activity to adopt in your business and professional life. This post will outline some of the free tools available for monitoring your online reputation. Read Original Article

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Don’t Work for Free. Track Conversions.

August 9, 2009

From Don’t Work for Free. Track Conversions.… How to funnel website visitors into leads and customers and track the entire process. Read Original Article

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How To Embed Video In Email Newsletters

August 9, 2009

From How To Embed Video In Email Newsletters… How to Embed Video in Email Newsletters Read Original Article

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Five Tips for Writing Effective Web Headlines – Conversion University Help

August 9, 2009

From Five Tips for Writing Effective Web Headlines – Conversion University Help… You've refined your keywords, optimized your bids, and written AdWords text ads that pull in tons of targeted clicks, but after looking at your Google Analytics reports, you realize that your landing page has a bounce rate of 91%. Which means that 91% [...]

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