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From Small business search engine optimization… anking well in the search engines when prospects are out there searching for the kinds of solutions you provide has become an essential component of the marketing mix… When it comes to simple SEO for your small business remember this math formula – Content Competition Customer = Conversion Read [...]

From Four Copywriting Techniques for Engaging Podcasts and Audio Presentations… Even though you’re not producing written content, what you put down on paper before you record will make all the difference. Let’s look at outlining your audio presentation first before discussing the copywriting techniques that work as well for audio as they do for text. [...]

Think local. Depending upon who you listen to, somewhere between 20% and 40% of all searches have a local component—a place name, or some other inferred geographic qualifier. So, what’s your catchment area, what are the towns, villages, locations, urban areas, landmarks, counties, states, and even countries that you’re looking to serve? Add those to [...]

There are certain skills that you must firmly grasp before you tell folks you’re an internet marketer. Tags: web strategy wsw internet marketing Posted by: Andy Brudtkuhl Read Original